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Men may believe that it is the height of fashion, although the trend of wearing loafers without socks could leave them with fungus-infested feet, experts are warning.

The style, 腳臭 by the likes of Ryan Gosling and Jude Law, is bringing about a dramatic increase in cases of bad foot odour and cases of athlete’s foot.

Recent statistics have revealed that sales of items to remedy the embarrassing problems have shot up by over ten %.

Kicking up a stink?: Hollywood stars including Ryan Gosling (left) and Jude law (right) have pioneered the unhygienic trend that may be causing men to complain of itchy, smelly feet

Not wearing socks causes sweat to seep into the shoe’s leather, which turns the inside the shoe in to a breeding ground for bacteria.

This, coupled with high moisture levels, creates a bad smell and in many cases triggers the itchy fungal infection generally known as athlete’s foot.

Online pharmacy Chemist Direct has reported a surge in sales of foot deodorants and perfumed insole to mask unpleasant shoe smells.

Pharmacist Omar El-Gohary says that his team have received a stable flow of enquiries from customers during the last month asking about how they can minimise foot odour when wearing shoes without socks.

‘While traditionally we always view a spike in sales since the summer foot ware season begins, the latest fashions often affect need for certain treatments, he was quoted saying.

Because the feet contain more sweat glands than anywhere else within your body, this will make them more prone to sweating. But 除臭襪 say there are many of methods in order to avoid this.

Mr El-Gohary explains: ‘Wearing the dexrpky21 socks will help absorb sweat and keep the feet dry.

‘People should use cotton over nylon, and ensure these are typically changed daily to avoid a build-up of bacteria.

‘Try alternating between different shoes daily to make sure that they have got enough time to dry off somewhere between use.

He added: ‘If you still have problems consider using a deodorant on feet, a foot spray, or medicated deodorising insoles.